Industry News

Audion Raises €6 Million In Series A Funding

Audion Raises €6 Million In Series A Funding

•Audion, a French leader in digital audio and podcast monetization, has raised a six million euros Series A funding round from Founders Future, Elevation Capital Partners, Financière Arbevel and business angels.• In a rapidly changing global contest, digital audio is the only media that maintains a strong growth in H1 2022.• Audion is the industry … Read more

Veritonic To Host Second Annual Audio Intelligence Summit

Veritonic To Host Second Annual Audio Intelligence Summit

• Audion, a French leader in digital audio and podcast monetization, has raised a six million euros Series A funding round from Founders Future, Elevation Capital Partners, Financière Arbevel and business angels.• In a rapidly changing global contest, digital audio is the only media that maintains a strong growth in H1 2022.• Audion is the … Read more

Acast Lauches Keyword Targeting In Podcast Advertising

Acast Lauches Keyword Targeting In Podcast Advertising

• Acast, the world’s largest independent podcast company, has announced the addition of Keyword Targeting to the Acast Marketplace.• The new proprietary capability follows Acast’s launch of Conversational Targeting earlier this year and is the second of several books to be released from the suite.• Despite macroeconomic uncertainties and shrinking marketing budgets globally, podcast advertising … Read more

Octave Studios Selects Veritonic’s Brand Lift Technology

Octave Studios Selects Veritonic’s Brand Lift Technology

• Veritonic announced that Octave Studio has renewed their partnership with Veritonic, selecting their Brand Lift technology to provide their clients with unparalleled data and insights around the performance of their audio creative.• Through this partnership, clients of Octave Audio can conduct studies to evaluate the impact of their audio on their overall goals, including … Read more

California Attorney General Announced Settlements Against Google and iHeartMedia

California Attorney General Announced Settlements Against Google and iHeartMedia

• California Attorney General Rob Bonta, in partnership with the Federal Trade Commission and other state attorney’s general, announced against Google and iHeartMedia resolving allegations that Google paid DJs, predominately at iHeartMedia, to offer misleading personal endorsements of the Google Pixel 4 cell phone.• As part of the settlement, Google will pay $9 million and … Read more

Spreaker Releases First-Party Data for High-Impact Audience Segmentation

Spreaker Releases First-Party Data for High-Impact Audience Segmentation

• Spreaker, the global leader in programmatic ad tech, announced the release of a first-party data audience segmentation solution.• The solution provides advertisers with a way to reach very specific and complex audiences at scale by layering multiple data points.• Spreaker’s first-party data is collected through AI and machine learning from real listeners’ listening patterns, … Read more

Assessment And Learning

Assessment And Learning

•Many studies have analyzed successful pedagogical models in order to enrich learning.• Bloom’s Taxonomy Of Educational Objectives explains the different ways of knowing something and points out that this knowledge requires different levels of mental abstraction.• The behaviorist model is based on a “stimulation-response” learning model and produces the bases of programmed teaching.• The constructivist … Read more

Increase The Impact Of Your Digital Learning Programs With Storytelling

3 Ways To Increase The Impact Of Your Digital Learning Programs With Storytelling

•Stories have been told since time immemorial and are a powerful way to create the right impact on the learner’s mind.• In learning design, there are three ways of eliciting a response from people: cognitive, affective, and conative.• Storytelling is that medium or technique that can be used powerfully to create the right impact on … Read more

How To Make New Year’s Resolutions For Students Stick

How To Make New Year's Resolutions For Students Stick

•Manage expectations by setting a maximum of five goals that are within students’ scope of abilities and resources.• Be SMART about goal setting by making sure they are specific, measurable, achievable, relevant, and time-specific.• Take it one step at a time by breaking goals into smaller, more manageable chunks.• Figure out how to track progress … Read more

What Is eLearning And Top 10 Benefits Of eLearning

What Is eLearning And Top 10 Benefits Of eLearning

•eLearning is the process of learning through digital media and technologies, which can be accessed at any time.• The cost of eLearning is one of its main advantages, as there are no high-priced textbooks or other materials necessary. Additionally, it is environmentally friendly.• eLearning courses are frequently updated with new information to keep the content … Read more